"The Global Guide to Native Advertising Technology 2017"
This comprehensive guide includes nearly 300 technology vendors in areas as diverse as social media, influencers and advanced ad tech solutions.
This unique resource will help marketers, publishers and communications professionals to navigate the native advertising technology landscape and get their share of the market for native advertising, which will surpass $85 billion by 2020.
In this guide you will learn:
How to do successful programmatic native advertising
How to solve problems with today’s native advertising
Who should own paid content distribution
Which technology vendors that fit your needs
Beyond this, the guide features a bonus chapter: 'The Content Marketer's How-to Guide to Programmatic Native Advertising' and a foreword by Douglas Karr, Founder and CEO of Martech Zone.
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