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Marketing Performance Management Research
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"Marketing Performance Management Research"
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Heinz Marketing surveyed over 250 B2B Sales and Marketing professionals to learn how they drive revenue success. 

We are all experiencing massive transformation in B2B marketing. Marketers are under more scrutiny than ever and increasingly more accountable for a their company’s revenue results. Sales and marketing teams need to effectively partner in order to achieve revenue success.

This survey shows:

  • Insights from the highest performing companies
  • Comparisons between companies who track revenue performance and measure success
  • The right metrics that ultimately guide success

Take a look at the findings in this report.


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